Aussies Spend $7 Million on Beauty

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This year, Australians have spent nearly $7 million on hair, beauty and cosmetic surgery. The most requested procedure at cosmetic surgery clinics was Botox.

STROLL down a trendy cafe strip in any Australian capital city and the bevy of beautiful people to be seen there might suggest we are a vain bunch.

And now new market research reveals we are spending up big to look that way.

Whether it’s doing the best with what you’ve got, with haircuts, beauty treatments or personal fitness training; or undergoing more serious cosmetic procedures and plastic surgery, the investment to looking good is increasing.

Hair and beauty businesses receive the bulk of the spend, but our appetite for cosmetic procedures is insatiable and growing at a fast rate, up 25 per cent last year alone.

Despite cautious consumer spending overall, business information analysts at IBISWorld expect Australians will spend $6.99 billion in 2011-12 on their personal appearance.

That’s more than $313 per person, an increase of 18.8 per cent from the $5.88 billion spent in 2010-11, according to IBISWorld’s research.

While some Australians got by with just a haircut, IBISWorld Australia general manager Karen Dobie said many older women in particular had weekly rituals such as facials, hair removal… continue reading

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ASA Bans Cosmetic Surgery Ad

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The Advertising Standards Authority (ASA) in the UK has banned an ad promoting plastic surgery. The ad has been prohibited because it was targeting young girls.

We love to rant and rave about the excessively vigilant Advertising Standards Authority, the UK’s ban-happy media watchdog. But we have to admit: we actually support the agency’s latest move.

The Guardian reports that an advertisement for plastic surgery has been prohibited because it slyly targets young, impressionable girls.

The ad is made to look like a magazine cover with the word “COSMETIC” emblazoned across the top in neon print, looking nearly identical to another familiar phrase: “COSMOPOLITAN.”

Below, written like magazine cover lines in pink and aqua, the ad promotes “BOOB JOBS” and “SAME DAY SURGERY” with the pithy tagline, “get more, pay less!”

Campaign reports that the clever poster, displayed at bus stops in London, was part of a new campaign by Spire Healthcare for a same-day plastic surgery service at one of its 37 private hospitals.

But it had not been approved by the necessary authorities — and therefore got hit by the ASA.

According to the Guardian, the ASA received 10 formal complaints about the ad, which argued that it irresponsibly… continue reading

Looking for a plastic surgeon in Knoxville? Contact us today for more information.